XPFlow, Inc. builds software and services for partnership-driven revenue. The company describes itself as an AI-powered partnership OS, a single system spanning product, services and intelligence for brands and agencies that run affiliate and partner programs. XPFlow operates two brands. Alfie is its software product, an AI partner recruiter that scouts affiliate and creator partners across the open web, scores each one for fit against a brand's program, and drafts personalized outreach that improves as teams approve, edit and reject its suggestions. Alfie connects to a brand's existing affiliate network rather than requiring a migration, and brands without one can run on XPFlow's own network. Chief of Chaos is XPFlow's partner recruitment and management agency, a done-for-you service for brands that would rather have their program run than tooled. XPFlow serves brands running their own programs, agencies managing programs across multiple brands, and networks connecting creators to merchants. The company is headquartered in Dallas, Texas.