

Vistaar provides price optimization and revenue management solutions. Vistaar's pricing software enables companies to achieve optimal pricing.

Vistaar’s SmartPricing supports price management as an end-to-end process that starts with managing pricing methods, rules, best practices and business objectives, involves managing price lists for segmented pricing by market/BU/channel or customer and ends with publication of approved list prices to ERP and other downstream systems.

The Vistaar SmartQuote solution supports the end-to-end Quoting and Agreement management processes initiating within the system as a response to a price exception request or from any external CRM/CPQ system and ending with an approved deal being published to ERP and other downstream systems.

Vistaar SmartRebates is a SaaS solution that enables management of rebates, allowing designated users to create and manage Rebate contracts/programs, calculate claims/rebates and generate/track credit memos for accurate rebate payouts. The solution includes a payment and settlement workflow with embedded analytical insights that provide visibility into accrued rebates at various levels of aggregation. This enables customers to get reimbursed in a timely and accurate fashion and allows businesses to be able to calculate the correct rebates payable to customers, review them via a well-defined workflow and generate credit memos while providing “irrefutable proof” down to the transaction level to their value chain partners.

Vistaar SmartOptimizer analyzes internal and external data to generate optimized list, transfer, deal, and quote prices. It combines advanced machine-learning techniques such as Random Forest, XGBoost, and Deep Neural Networks with mathematical optimization to maximize revenue, profit, or other business objectives while respecting configurable guardrails, including margin thresholds, competitive benchmarks, and business rules. The solution provides dynamic price optimization, price-elasticity modeling, Start-Target-Floor guidance, market reference prices, KPI simulations, and win-probability estimates. Explainable AI frameworks such as SHAP and LIME provide transparency into the factors driving each recommendation, helping improve user confidence, governance, and adoption.

Vistaar is a leading provider of enterprise pricing, rebate, and commercial optimization software for complex B2B organizations. Built for manufacturers, distributors, and industrial enterprises, Vistaar helps companies improve margins, strengthen pricing governance, reduce manual effort, and make better pricing decisions at scale. The Vistaar Platform supports price list management, deal and quote management, price optimization, rebate management, deal desk workflows, and controlled price execution. Its integrated suite includes SmartPricing, SmartQuote, SmartRebates, SmartOptimizer, and SherloQ, Vistaar’s agentic AI layer for pricing analytics and decision support. Vistaar sits upstream of ERP, CRM, and execution systems, complementing platforms such as SAP and Salesforce. Customers use Vistaar to replace spreadsheet-driven pricing processes with governed, analytically guided workflows that improve visibility, control, and commercial performance. Vistaar is trusted by leading B2B enterprises and has been recognized as a Leader in the Gartner Magic Quadrant for B2B Pricing & Rebate Optimization Software and the IDC MarketScape for B2B Revenue & Profit Optimization Software.