Virelico is WhatsApp marketing and automation software built on Meta's official WhatsApp Business Cloud API. The platform centralizes contacts, campaigns, conversations, templates, and analytics into one workspace, streamlining workflows and eliminating the need for multiple tools. Targeted campaigns can be created, recipient lists managed, and communication monitored from a single platform. The contact management system organizes customer data with labels and groups, while the shared inbox enables teams to handle messages collaboratively. Reusable message templates ensure faster, consistent communication. Analytics provide insights into delivery rates, engagement, and campaign performance. Virelico supports WhatsApp Flows for interactive customer experiences, collecting structured data through forms. With Catalogs integration and automation capabilities, the platform transforms messaging into a sales channel while ensuring compliance with Meta's policies.