VideoAmp is a media measurement and optimization platform designed to help advertisers, agencies, and media owners improve the efficiency of their marketing campaigns across digital, linear TV, and streaming video ecosystems. The company offers tools and solutions that integrate data analytics, audience insights, and performance metrics to enable more effective ad targeting and resource allocation. By offering comprehensive and scalable solutions, VideoAmp aims to enhance return on investment for its clients and provide a more streamlined experience for navigating the complexities of today's media landscape.