Vertikl is a lead distribution software and lead routing platform built for lead generation companies, affiliates, agencies, brokers, and marketplaces. The platform helps teams capture, validate, route, sell, and monetize leads across multiple buyers using advanced routing rules, buyer criteria, priorities, caps, retries, exclusive and shared lead distribution, and ping post workflows. Vertikl also provides buyer outcome tracking, revenue reporting, lead performance analytics, and integrations to help teams understand which sources, buyers, and campaigns generate the most value. Built for teams managing CPL and performance marketing campaigns, Vertikl helps automate lead distribution, reduce lost opportunities, and increase revenue from every lead.