Vantance is web analytics built for teams that run paid traffic into funnels. Ad blockers, Safari’s cookie limits and consent banners hide a growing share of visits and conversions from browser pixels. Vantance tracks from your own domain, so far more of that data survives, while staying privacy-first and GDPR-minded.
See the whole funnel. Build funnels across your main domain, subdomains and additional domains, from landing page to form, booking and purchase. Run A/B/C split tests directly inside a funnel and compare every path step by step.
Know what your ads really bring. Vantance connects Meta Ads and Google Ads spend with the conversions it measures itself. You get cost per conversion, ROAS and first- vs. last-click attribution per campaign, ad, platform and placement (e.g. Instagram Reels vs. Facebook Feed). You can compare it side by side with what the ad platforms report.
Send better signals back. Conversions go to Meta’s Conversions API and Google Ads server-side, deduplicated so each lead or booking is sent once per person. Hashed customer data from forms, bookings and your CRM can be included, but only with consent, to improve match quality.
Consent built in. Vantance includes its own cookie consent banner and signal levels that respect each visitor’s choice.
Works with your stack. Webflow, WordPress, Shopify, custom sites and AI-built sites (Lovable, Vercel, Claude Code). Native connections for Typeform, Calendly, Cal.com, Stripe, GoHighLevel and CRM webhooks. A built-in MCP server lets Claude, ChatGPT and other AI assistants read your numbers and set up funnels, conversions and UTM links for you.
