Edge1 OOH Platform

2 reviews

Edge1 is an OOH media management platform that helps outdoor advertising companies, media owners, agencies, and advertising businesses manage media inventory, sales, operations, campaigns, digital signage, and business intelligence from a unified platform. Built on more than 15 years of experience in advertising technology, Edge1 is used by organizations across multiple international markets, supporting OOH and digital media businesses in managing their operations, inventory, customers, campaigns, and media networks. Edge1 connects key workflows across the out-of-home (OOH) advertising lifecycle, helping organizations manage their media assets and streamline processes from planning and proposal creation through sales, bookings, campaign execution, and proof of performance. The platform provides tools for managing physical and digital OOH media inventory, customer relationships, sales opportunities, media planning, proposals, bookings, campaign operations, reporting, analytics, and business intelligence. Edge1 also supports digital signage management and CMS capabilities for businesses operating digital displays and connected media networks. Key capabilities include: OOH media inventory management for managing advertising sites, assets, availability, and media information CRM and sales management for customer relationships, opportunities, proposals, bookings, and sales workflows Media planning and proposal creation for planning campaigns and preparing media proposals Campaign management and proof of performance for coordinating campaigns and monitoring execution Analytics and business intelligence for reporting, operational visibility, and data-driven decision-making Digital signage and CMS management for managing digital advertising displays and content Integrations and advertising technology connectivity to connect Edge1 with other platforms and technologies With more than 15 years of industry experience and an international customer base, Edge1 is designed for organizations managing OOH advertising operations across multiple media assets, customers, campaigns, and locations. By bringing inventory, CRM, sales, planning, campaign execution, digital media, and analytics into one platform, Edge1 provides a centralized technology environment for managing modern OOH advertising operations.