A reservation isn't a calendar event. It's an opportunity. The moment your guest books, they're already thinking about the meal, already excited. That's when they're most open to what comes next, and most reservation software ignores it. Trudy's Table is built to grow, optimize, and defend your margin. Perks and paid add-ons turn a booking into revenue before the guest arrives. Per-service control lets you run your floor your way: reservations, walk-in-only when it's quiet, or a mix with a waitlist for the nights you fill up. And the no-show win-win protects you without burning the guest, waive the fee in exchange for an add-on toward a future visit, and the empty table tonight becomes a full cheque next week. Booking widget, SMS reminders, floor plans, table management: one plan, everything included. No feature tiers, no annual contracts, no commission. Canadian owned. No parent company in another country, no buyer to answer to. Built for the independent restaurants that make our neighbourhoods worth living in.