The social listening angle is genuinely differentiated. Most lead gen tools point you at databases or give you keyword searches against job posts. Traxy identifies people who are actively engaging with content in your niche, on your own posts and on your competitors'. That's a completely different intent signal. Someone who liked a post from a competitor in your space is already in the market. That lead quality difference shows up in reply rates. The ICP scoring layer on top of that is what makes it operationally usable. Without it, social listening surfaces a ton of noise: students, people in the wrong geography, junior employees who can't buy anything. The filter gets us to decision-makers only (CEOs, Founders, Heads of HR) in our target geographies before we even touch the list manually.

I like that Traxy allows me to specifically target potential customers based on the content they interact with. This feature helps me find prospects who are dealing with the pain points I am solving for. Additionally, I appreciate that the setup was seamless and it was easy to get started. Traxy works much better after using it compared to Trigify.

I use Traxy for automating my lead qualification process on LinkedIn, which saves me a lot of time and has allowed me to streamline my operations, even leading to replacing my BDR. I find the quality of the leads from Traxy to be higher than any other channel we use. The setup was incredibly easy, taking just five minutes to have a complete profile automating our leads.