Top Builder is a quality CRM but lacks in support

Hands down the people and customer service! Any time that we have had a question or something we have needed additional assistance with, we have a REAL PERSON who reaches out and always finds a solution. Even if they don't know the answer right then and there, they will actually get back to us! Additionally, the platform is pretty simple and easy to learn and figure out. We definitely don't use all the feature that Top Builder offers, but for those that we do it is fairly quick to figure out. I personally first started working with TB when I was an intern and then have continued on as I have moved up through my job. TB remains easily teachable making my job easier as I have to pass on my knowledge to others.

The ease of plan automation, assigning leads, and reporting function