The PR Assistant

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The PR Assistant is the AI workspace for PR, built for freelancers and consultants, in-house communications teams and agencies. Each client or brand is set up once with its brand voice, key messages, boilerplate and spokespeople. Every pitch, press release, plan and proposal is then written to match, and team members share the same client profiles. Guided workflows turn a first meeting into a tailored new-business proposal, and a campaign brief into a full plan with media pitches, shared with the team. There are also workflows for events and crisis response. A writing review checks every draft for tone, accuracy, unsupported claims and AI-sounding phrases before it goes to a client or journalist. Plans, proposals and press releases download as formatted PDF or Word files with the agency's or client's logo and colours.