SortedResearch

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SortedResearch helps innovation, consumer insight and product development teams find out how customers group ideas, whether they can find things, and what matters most to them. It has four study types that link together. A card sort shows how people group a long list of concepts, needs or features. A finished sort becomes a pairwise, Best-Worst (MaxDiff) or Findability (tree testing) study in one click, carrying its groups across. Pairwise scores every need on importance and satisfaction and plots an opportunity matrix of unmet needs. Best-Worst ranks long lists on a 0 to 100 scale. Every response passes up to eleven automatic quality checks, and rejected responses are replaced at no cost, including for participants you recruit yourself. Graham, the built-in AI assistant, names card sort groups and drafts a report for each study. Plans start at $49 a month with unlimited studies. Recruited participants cost from $5 per completed response with no minimum. Try one study free with up to 10 participants, no card required.