Boardroom is a multichannel profit dashboard for e-commerce brands that sell on Shopify and Amazon. It connects unlimited Shopify stores, Amazon storefronts and ad accounts (Google Ads, Meta, Amazon Ads) in one place, so operators can see overall profitability inclusive of advertising spend instead of piecing together reports from each platform.
Boardroom surfaces data that most Shopify and Amazon plans don't show, such as the profitability of a single SKU or product variant. Multi-store operators can view the performance of every store at once or drill down to one brand. Grid views support sorting, filtering, column toggles, saved views and Excel export. Scheduled email reports send chosen metrics to the team daily, weekly or monthly, and inventory alerts warn before a SKU is projected to run out of stock.
Boardroom also connects to QuickBooks Online and Xero for accounting, and to Klaviyo and Mailchimp for email marketing.
Secondary to the analytics, Boardroom includes AI SEO tools: keyword research that returns 30–50 suggestions per idea, an AI blog writer with an SEO editor and score, AI product descriptions, and Photoroom-powered product images. All of these publish directly to Shopify.
Pricing ranges from $29 to $199 per month, based on the previous month's total orders across all connected stores: Startup $29, Solopreneur $49, Brand $75, Growth $99, Enterprise $199. Connecting more stores costs nothing extra.
For agencies and accounting firms, Boardroom White Label provides a branded version of the dashboard for their clients for a $99 activation fee plus $50 per client per month. Boardroom also offers custom development services.
More than 1,300 brands use Boardroom, and it is rated 4.9 stars. Brands using Boardroom report 30% average monthly revenue growth and 77% traffic growth.
