Still on the map is a free Google Maps ranking check for the owner of one local business. Type your business name, pick your listing, and in about a minute you get: your position at 9 spots around your address (not just from your own phone), the 5 businesses Google shows before you with their review and photo counts, a score out of 100, and up to five findings with the exact gap to close, for example "the business in position 1 has 48 photos, you have 12: add 10". No account, no card, no Google login.
Watch is the paid plan for owners who want to move up. Every Monday, the listing is re-measured from the same 9 spots and you get one email: who is ahead of you, what they have that you do not (reviews, photos, replies, in numbers), and one thing to do this week. The Monday after, the proof it moved. An alert goes out the day a competitor passes you or someone edits your listing. $1 the first month, then $29 a month. Score not higher after 30 days: full refund.