SPONA is an AI-powered lead intelligence and sales data platform for B2B revenue teams that need verified company and contact data for prospecting, enrichment, and market research.
Users describe an ideal customer profile in natural language or by voice, including target roles, company characteristics, locations, technologies, and other qualification criteria. SPONA asks follow-up questions, searches across multiple data sources, and provides sample records and a rationale before the user scales a request.
The platform organizes the workflow into four stages:
Extractor: Discovers companies and contacts that match the target profile across SPONA data sources, customer-provided sources, CRM data, uploaded documents, and permitted logged-in sources.
Refiner: Removes duplicates, filters irrelevant records, enriches fields, and scores records against the requested criteria.
Verifier: Cross-checks data points across sources and validates contact details before delivery.
Exporter: Prepares data for CSV export, CRM and outreach workflows, or API delivery, depending on the plan.
Common use cases include net-new lead acquisition, account and market mapping, CRM enrichment, URL or list enrichment, niche-industry research, and recurring delivery of newly identified prospects. SPONA supports B2B company and contact data as well as specialized datasets for brick-and-mortar businesses, Shopify stores, and venture-backed companies.
SPONA is designed for founders, sales development teams, growth teams, and revenue operations teams at startups, small and midsize businesses, and enterprise organizations. Customers can review sample leads before scaling, use pay-as-you-go data requests, subscribe for recurring lead delivery, or use enterprise integrations and API access where available.
Key capabilities include:
Conversational ICP definition
Multi-source company and contact discovery
Data enrichment, deduplication, scoring, and verification
Sample leads with fit rationale
CRM, outreach, CSV, and API delivery options
Recurring net-new lead workflows
