SiteGaps ~ Location intelligence for site decisions
SiteGaps brings demographics, demand, and competitor coverage onto a single map, and packages the lot into a clean, sharable analysis report. Built to answer one question end-to-end: where should I open next, and what does the catchment look like?
Define the catchment any way you draw it
Drive-time isochrones with traffic-aware profiles, radius circles, ABS SAL suburb boundaries, or hand-drawn polygons for irregular shapes. Every catchment shape feeds the same demographic and supply pipeline, so the rest of the report stays consistent regardless of how you frame the area.
Granular census data analysis
Population, age structure, income bands, household composition, dwelling mix, education, employment, and more — apportioned into your catchment and reconciled to the headline total. The platform delivers 20+ data tables across 6 demographic sections, with state benchmark and 2021 census comparison columns built in. Population growth projections run through 2032 so you can size catchments for the medium term, not just today.
Map the competitors that matter
Tenant-grouped venue lists span small, medium, and large format retail, gyms and wellness, petrol stations, food and beverage, and any custom POI categories added on request. Filter to your full supply radius or just the trade area, with counts inside primary and secondary catchments making competitive density immediate. Over 100 named tenants are tracked with canonical labels, and live competitor markers sit directly on the map.
One report. Every section. Compared side-by-side.
The full demographic and market analysis renders as a single read-mode report, with text or chart views available per table. Save catchment snapshots to a comparison report and stack two or more locations against each other in a side-by-side matrix view — the workflow site selection teams actually need when they're choosing between candidates.
Built for site selection teams
Property developers, franchisors, network planners, QSR operators, childcare providers, retail chains, fitness brands, fuel and convenience networks, and urban planners. Sign up and start evaluating sites the same day. No GIS engineer required, no procurement cycle, no implementation fee.
Why teams choose SiteGaps
Self-serve free trial, live in minutes
Transparent pricing with monthly billing
ABS census-grade data reconciled to headline totals
Continuously expanding competitor coverage, new tenants added on request
Comparison reports that stack catchments side-by-side