Scolto

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Scolto is digital intelligence for the social web: what Similarweb does for websites, Scolto does for social. Instead of another dashboard to check, you hand responsibilities to an AI analyst, like you would to a teammate: watch the competitors, report to the team every Friday, flag spikes before they become fires. It owns the work, so you can focus on yours. It covers three questions: what competitors say (their social pages and ads), what consumers say (comments, groups, conversation), and what is said about your brand, including comparisons with rivals. Sources: Instagram, TikTok, Reddit, X, Facebook, YouTube and LinkedIn, including comment threads; the Meta Ad Library; Google Play and App Store reviews. It surfaces insights as they happen, builds your weekly and monthly reports, and sends real-time alerts where your team already works: Slack, WhatsApp, email or a share link. Use it ongoing, around campaigns (before, during, after), or for research before a launch or a new competitor entering your market. Plans start at $49/month.