Rocksalt is an AEO (Answer Engine Optimization) platform that helps B2B companies improve how they appear and get recommended in AI search. Rocksalt discovers the real questions buyers are asking across sources such as Reddit, LinkedIn and sales conversations, prioritizes the questions that matter, and helps companies turn internal expert knowledge into authoritative content designed to improve AI visibility. Unlike AEO platforms that rely primarily on synthetic prompt lists, Rocksalt helps marketing teams build their AEO strategy around real buyer questions and expert answers. Rocksalt also supports employee advocacy across LinkedIn and Reddit, helping companies extend authoritative content beyond their website.