Rethink Behavioral Health (BH) is a cloud-based practice management and clinical platform purpose-built for ABA therapy providers and pediatric behavioral health practices. A division of RethinkFirst, a global health technology company, RethinkBH gives clinicians, billing teams, operations leaders, and practice owners the tools they need to manage every aspect of their practice in one connected system. The platform integrates clinical programming, ABA data collection, AI-powered scheduling, session documentation, revenue cycle management, staff training, and family engagement - eliminating the need for disconnected point solutions and reducing the administrative burden that prevents clinicians from focusing on client care. RethinkBH is built by clinicians, for clinicians. With evidence-based care plans, a library of over 1,500 customizable programs, and tools that adapt to practices from solo providers to large multi-site organizations, RethinkBH is designed to grow with your practice.