RECIPE marketing is a New Zealand-based growth consultancy specializing in empowering businesses to implement CRM tools and growth stacks that support marketing, sales, and customer service automation. As a Platinum Partner of HubSpot, RECIPE marketing is recognized among the top 10% of HubSpot partners globally, reflecting their expertise in onboarding, retaining, coaching, and consulting clients on the platform.
Key Features and Functionality:
- CRM Implementation: Assists businesses in setting up and optimizing HubSpot CRM to streamline customer relationship management.
- Marketing Automation: Develops automated marketing workflows to enhance lead generation and nurturing processes.
- Sales Enablement: Provides tools and strategies to improve sales team efficiency and effectiveness.
- Customer Service Automation: Implements solutions to automate customer support, ensuring timely and consistent service.
- Training and Coaching: Offers comprehensive training programs to help teams adopt best practices and maximize the use of HubSpot tools.
Primary Value and Solutions:
RECIPE marketing focuses on empowering businesses to in-house their HubSpot operations rather than outsourcing them. They aim to educate and equip teams to confidently utilize HubSpot's suite of tools, fostering a culture of learning and self-sufficiency. By doing so, they help businesses overcome fears associated with new technology adoption and ensure that teams are well-versed in best practices. This approach leads to improved customer-centric growth outcomes, enhanced operational efficiency, and a more engaged workforce.