It gives us a clear picture of how CarSwap appears in AI answers and how we compare with competitors. The competitor and source views are especially useful because they show where we are visible and what we can improve.

It showed us how we actually appear in AI answers across Gemini, ChatGPT and Grok, provided our target buyer personas, and pointed at the exact content gaps holding us back. The competitor view is the part I open every week: I can see our recommendation share right next to our rivals and know where to put my writing effort and marketing budget.

The app has a clear and intuitive design, and its ease of use makes it a highly useful and convenient tool for any marketing team. It provides a clear overview of brand visibility across various AI models developed by different companies. In our case, a major advantage was that the application was approved without any issues by both the cybersecurity department and the IT architects. We had previously evaluated similar tools but were unable to adopt them because of cybersecurity restrictions. However, after a thorough security assessment and technical review of this product prior to its implementation within the company, no significant issues or risks were identified.