QInsights

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QInsights is an AI-powered qualitative data analysis platform for researchers, evaluators, consultants, insight teams, non-profits, universities, and organizations working with unstructured data. The platform helps users analyze interviews, focus groups, open-ended survey responses, customer feedback, employee feedback, stakeholder conversations, reports, and documents. Instead of relying on generic AI summaries or one-click automation, QInsights supports a researcher-led workflow where users can generate themes, ask questions to their data, compare cases, explore patterns, and trace findings back to the original source material. QInsights is designed for projects where transparency, evidence, and interpretive control matter. AI-generated outputs remain linked to the uploaded data, allowing users to inspect supporting references and validate findings. This makes QInsights especially useful for qualitative research, evaluation studies, stakeholder analysis, customer insight work, UX research, organizational research, and applied research projects where results need to be defensible. Core features include Theme Analysis, Conversational Analysis, Grid Analysis, Sentiment Analysis, Guided Analysis, metadata-aware exploration, team collaboration, and an Analysis Archive. Users can move from broad themes to deeper follow-up questions, compare responses across cases or groups, and build findings through an iterative dialogue with the data. The guiding principle behind QInsights is human-AI collaboration. The AI supports retrieval, structure, synthesis, and analytic questioning, while the researcher remains responsible for interpretation. QInsights helps teams work more efficiently with qualitative data without losing methodological control.