Purch was a digital content and services company that focused on providing consumer purchasing advice and decision-making tools. It operated popular websites like Top Ten Reviews, Tom's Guide, Tom's Hardware, and Live Science, among others. These platforms offered expert reviews, buying guides, and tech news to help consumers make informed decisions. Purch also provided marketing and commerce services for advertisers and partners. In 2018, Purch was acquired by Future plc, a global platform for specialist media. Therefore, as of that acquisition, Purch as an independent entity ceased to exist, with its brands integrated into Future plc's portfolio.