ShelfRadar

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ShelfRadar is agentic ad optimization software for consumer brands selling on quick commerce in India: Blinkit, Zepto, Swiggy Instamart and Flipkart Minutes. Its agents run bid-budget experiments and execute the changes you approve. Every ad change is approved by a person before it goes live, and decision authority stays with the brand. Media optimization is enriched by signals on dark store availability, competitor insights, category share shifts, price movement, share of voice and search ranks. Alongside ads, ShelfRadar tracks availability, visibility, pricing, inventory and category share across 7,500+ dark stores in 262 cities, so brands can see where sales and share are moving and why. ShelfRadar is built by Punt Partners on Claude's API and MCP, and was accepted into the inaugural cohort of Anthropic's Claude Partner Network (Services Track). It won Gold for Retail Media at the e4m D2C Awards 5.0 for its work with Mossant Kombucha.