Prophet
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Prophet is a world-class predictive intelligence platform that utilises advanced mathematics, machine-learning and human intervention to ensure organisations can make better decisions, daily.
Prophet is a growth and transformation firm dedicated to helping clients achieve uncommon growth. We offer a holistic and integrated portfolio of consulting, experience and creative services that deliver a blend of insight and inspiration for our clients. Prophet aims to be an indispensable ally, committed to clients’ success and purposeful, transformative, and sustainable growth. With 15 global offices and over 600 strategists, analysts, marketers, digital experts, and creatives, we collaborate with clients to create bespoke, end-to-end solutions that define critical strategies, deliver innovative solutions and drive impact-from day one. We work with businesses and brands like CVS Health, Home Depot, Marriott, Netflix, Electrolux, UBS, and their leaders who are change-agents in their industries. By partnering with them from strategy to execution, we uncover what makes them unique today, and where opportunities for growth lie in the future. Prophet.com
Prophet™ is a cutting-edge predictive intelligence platform that empowers organizations to make informed decisions by leveraging advanced mathematics, machine learning, and human expertise. Designed to enhance marketing effectiveness and operational efficiency, Prophet™ provides actionable insights through comprehensive data analysis and predictive modeling. By integrating seamlessly with an organization's existing tech stack, including digital marketing, CRM, and ERP systems, Prophet™ offers a holistic view of performance metrics, enabling businesses to optimize strategies and anticipate market trends. Key Features and Functionality: - Day Zero Platform Access: Rapid deployment ensures organizations can access and utilize Prophet™'s features within days, facilitating immediate readiness. - Advanced AI and Mathematics: Employs sophisticated algorithms to establish causal connections between organizational activities and financial outcomes, enhancing decision-making precision. - Full-Stack Interpretability: Integrates with the entire organizational tech stack, encompassing digital marketing platforms, CRM systems, and ERP solutions, providing a unified view of data. - Multi-layered Security: Adheres to ISO-27001 standards, ensuring robust data protection and compliance with industry security protocols. - Predictive Intelligence Engine: Utilizes Nobel Prize-winning mathematics to deliver predictive scenarios, allowing organizations to model various factors such as media spend and interest rates. - Operational Analysis: Assesses historical data to quantify the impact of marketing and organizational elements on return on investment . - Analytics+: Provides tools to build custom reports and answer specific organizational questions using comprehensive data analysis. - DataSource: Ensures secure and efficient data provisioning by integrating with platforms like Google Suite, Meta, SAP, and Salesforce, enabling daily data ingestion and modeling. Primary Value and Solutions Provided: Prophet™ addresses the complexities of modern decision-making by offering a dynamic and adaptive platform that evolves with real-world data. It enables organizations to measure, predict, and optimize the impact of marketing, operations, and external factors on business performance. By moving beyond traditional, static analysis methods, Prophet™ provides continuous, real-time insights, allowing businesses to anticipate market shifts, optimize budget allocations, and enhance overall efficiency. This proactive approach empowers organizations to make faster, more precise decisions, ultimately driving growth and competitive advantage.
Prophet is a decision intelligence platform that extends beyond traditional Marketing Mix Modelling (MMM) by providing continuous, adaptive modelling that evolves with real-world data. It enables organisations to measure, predict, and optimise the impact of marketing, operations, and external factors on business performance. Unlike traditional MMM, which relies on static, retrospective analysis, Prophet ingests thousands of organisational and macroeconomic data points daily, ensuring models remain up-to-date and actionable. By leveraging Bayesian inference, structural equation modelling, and machine learning, Prophet allows businesses to run real-time scenarios, optimise budget allocations, and anticipate market shifts before they happen. With automated data integration via APIs, flexible model manipulation, and intelligent forecasting, Prophet helps organisations make faster, more precise decisions—moving beyond backward-looking measurement into proactive, forward-thinking strategy.
Prophet Reviews
Verified User in Food & Beverages
Forecasting made easy
Miguel R.
A Solid Tool with Great Features
About
What is Prophet?
Prophet is a consulting firm that helps leaders unlock uncommon growth. The type of growth that isn’t just bigger, more profitable or faster. It’s growth that is rich with possibility and aligns with where the world is now — and where it will be tomorrow. Uncommon growth is purposeful, transformative and sustainable. With 15 global offices and over 600 strategists, data analysts, marketers, digital experts and creatives, Prophet has worked with the world’s most successful companies, including CVS Health, Home Depot, Marriott, Netflix, Electrolux and UBS, partnering with them across consulting, experience and creative capabilities. Our teams are committed to partnering with clients to develop solutions that drive lasting impact and help move society forward. Prophet is an equal-opportunity employer and strives to build a firm of many voices. We are committed to building a team that represents a variety of backgrounds, perspectives and skills. All employment, promotion and evaluation decisions are based on qualifications, merit and business need.
