Previaly is a Brazilian platform for selling eyewear on mobile, built for optical stores, eyewear resellers and sellers without a physical shop.
The store uploads one front photo per frame and gets an online catalog at previaly.com/store-name, with its brand, prices and WhatsApp. Shoppers open the link, allow the camera and try the frames on their own face in real time, in the browser, with no app to download. Try-ons are unlimited, with no per-try-on cost. When they like a frame, "I want this" opens the store's WhatsApp with the model and price — no middleman and no sales commission.
Every plan includes an AI photo studio that turns a countertop photo into a catalog photo; a marketing studio with stories, posts and print pieces in the store's brand; a QR code per frame; catalog import from a spreadsheet; a report of the most-tried frames; and Lê, the store's AI assistant, in the dashboard and on WhatsApp. Stores that already sell online (Shopify, Nuvemshop, Loja Integrada, WooCommerce and others) can add the try-on to their own site with a code snippet.
Monthly plans from R$ 97 (Brazilian reais), no contract and no setup fee. Support in Portuguese on WhatsApp.