PPC Tools

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PPC Tools connects to your Amazon Advertising account and turns your campaign data into specific, explained decisions. The platform syncs daily, then tells you which bids to move and by how much, which search terms to negate, which keywords to scale and which to pause. Each recommendation shows the reasoning behind it in plain English, so the decision is one you can check rather than one you have to trust. Pro adds automation that pushes those changes to Amazon on a schedule, plus custom rules on top of a target-ACoS mode, expanded keyword research and weekly performance reports. Pricing is flat per account, $59.99 or $79.99 a month, with no percentage of ad spend and no per-ASIN charges. Both tiers cover Sponsored Products, Sponsored Brands and Sponsored Display across multiple marketplaces. Built by an Amazon PPC specialist who manages live client advertising accounts daily, which is where the recommendation logic comes from.