Pitch'd

Pitch'd

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Pitch’d is a UK-based B2B software platform designed to improve how brands search for, evaluate and appoint marketing agencies. The platform addresses common issues in traditional agency pitching, including wasted time, unpaid speculative work, bias in evaluation and poor auditability. Rather than defaulting to full-scale pitches, Pitch’d supports more proportionate, governance-aligned approaches to agency selection. Pitch’d combines structured workflows, transparent evaluation criteria and AI-assisted matching to help organisations identify suitable agencies, manage selection processes and document decisions in a consistent and defensible way. The platform is intended for marketing and procurement teams seeking fairer, more efficient and more accountable agency selection processes.