PaddleGuru is an online platform designed to support the paddling community by providing event management and registration services tailored specifically for paddle sports. The website facilitates race organizers in managing events from start to finish, including features for setting up online registrations, tracking participant data, and processing payments. Additionally, PaddleGuru serves as a hub for paddlers to discover and register for events, view race results, and connect with other enthusiasts in the paddling community. It aims to streamline the experience for both event organizers and participants in the paddling sport sector.