PaceWise is a budget-pacing platform built for agencies running paid advertising for multiple clients. It connects to Google Ads, Meta Ads (coming soon), Microsoft Advertising, and TikTok Ads, and tracks actual spend against each client's monthly budget in real time — so you're not manually checking four different ad platforms to catch overspend.
PaceWise is read-only by default. It surfaces recommendations — pausing a campaign, shifting a daily budget — but never acts without your explicit confirmation, and every change it makes is logged to an audit history you can review. Clients and team members are unlimited on every paid plan; pricing scales only with the ad spend you manage, not seat count.
Agencies also use PaceWise to generate white-label client reports in one click — branded with the agency's own logo, showing only client-safe metrics (spend, budget, conversions, CPA), with no internal pacing data exposed.
