MyPRM is a cloud-based platform that specializes in partner relationship management (PRM). The platform helps businesses optimize their partner ecosystems by facilitating streamlined partner onboarding, performance tracking, and communication. MyPRM offers tools for lead distribution, deal registration, and contract management, intending to enhance collaboration between vendors and their partners. Through its analytics and reporting features, companies can gain insights into partner performance and engagement. The platform is customizable to fit various industries, aiming to improve the overall effectiveness of partner programs.