Millward Brown Digital was a digital marketing research and consultancy firm that offered insights and data-driven solutions to help businesses optimize their online marketing strategies and consumer engagement. As part of the larger Kantar Group, it specialized in digital advertising effectiveness, consumer behavior analytics, and brand performance analysis across various digital platforms. The company aimed to assist marketers and advertisers in understanding and improving their digital presence through actionable insights derived from comprehensive data analysis. Note that as of October 2023, the company's operations may have been integrated into other Kantar divisions, so current offerings might differ. For the most accurate and updated information, visiting their website or contacting them directly would be advisable.