Magic Hour is a browser-based AI platform for generating and editing videos, images, and audio. Creators and teams can make videos from text or images, edit media with prompts, swap faces, animate photos, create lip-synced clips, and generate speech and music. Selected public tools offer limited generation without signup; free account credits are separate from those allowances. Paid subscriptions and one-time credit packs provide more usage. Developers can integrate through the REST API, official SDKs, and hosted MCP server at https://mcp.magichour.ai/.