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Description of Product:
Lokaly is a digital loyalty platform that replaces traditional paper stamp cards with a secure, NFC tap-to-collect experience. Designed for independent businesses across the UK — including cafés, barbers, salons, takeaways, and dessert parlours — Lokaly makes customer loyalty simple, modern, and fraud-proof.
Staff wear NFC-enabled tags on retractable lanyards, and customers simply tap their phone to collect a digital stamp. No QR codes, no counter devices, no complicated setup. The staff-controlled system provides built-in fraud protection, ensuring every stamp is earned through a genuine in-person visit.
For merchants, Lokaly offers a complete loyalty management platform with real-time analytics, customer insights, automated marketing campaigns (including birthday rewards and win-back messages), multi-location support, and segmented customer data. The merchant portal makes it easy to create and manage loyalty programmes, set reward thresholds, and track repeat visit rates — all without any POS integration or hardware investment beyond the NFC tags included with every plan.
For customers, the Lokaly app brings all their local loyalty cards into one place. They can discover nearby participating businesses, track stamp progress, and redeem rewards — replacing the clutter of paper cards with a single, intuitive app.
Lokaly operates on a freemium model: a free Starter plan for businesses getting started, with Growth (£10/month) and Power (£25/month) tiers for businesses that need more customers, NFC tags, and advanced marketing features. There are no contracts, no setup fees, and no POS integration required.
Built with enterprise-grade security including HMAC cryptographic verification for every tap, Lokaly is GDPR-compliant and hosted in the UK. We don't sell customer data or run third-party advertising.
