Mara

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Mara is an AI marketing agent that runs a SaaS company's lifecycle email program end to end. She connects to a company's existing product data (Stripe or Polar for billing, Clerk or Supabase for authentication, or a generic events API), reads their marketing site and GitHub repository, and proposes a customer journey map built on their real product events. She then drafts the email program for each stage: welcome series, activation nudges for stalled signups, trial to paid conversion, failed payment recovery, and win-back for dormant accounts. Copy is generated in the founder's own voice, distilled from writing samples they provide. Every draft enters an approval queue. The founder approves, edits, or rejects it before anything sends. Once a journey is live, Mara sends on product event triggers, runs A/B variants, reallocates send share toward better performing copy using a Thompson sampling bandit, retires losing variants, and rewrites them. She also classifies inbound replies, drafts responses for approval, and groups recurring requests into a feedback board. Reporting covers delivery, opens, clicks, replies, and a per journey conversion funnel. Sending domain setup includes SPF, DKIM, and DMARC. Mara is available to coding agents over MCP. Plans are priced per active journey: $99 and $299 per month, unlimited contacts, seven day trial.