JoshuaBridge

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Joshua is a leader in the online marketing industry. Over the past 15 years, he has consulted with many Industries from Fashion to Finance, from Manufacturing to Entertainment. He has achieved success by applying methods known as Integrated Marketing Communications. The Internet has changed the way business is done in the current world. The variables of segmentation, targeting, and positioning are addressed differently. The way new products and services are marketed has changed even though the aim of business in bringing economic and social values remains unchanged. Indeed, the bottom line of increasing revenue and profit is still the same. Marketing has evolved to more connectedness, due to the new characteristics brought in by the Internet. Marketing was once seen as a one-way, with firms broadcasting their offerings and value proposition. Now it is seen more and more as a conversation between marketers and customers. We have spent years testing Mechanisms: Servers, Software, Work Flows, Strategic Business Relationships, Communication Systems, etc These mechanisms are proven to provide the most value for your company to create your success.