This tool is very easy to use for creating flip books, and it produces high-quality flip books and magazines that can be presented to customers or clients. I used it to prepare a book for my sales team, allowing me to showcase new product features and training materials effectively.

The professionalism of the platform. So many other online platforms introduce advertisements or things that lower the visual quality, and I am so pleased that ISSUU has not gone down that road.

Issuu makes it easy to create a magazine format, familiar to most people, that can carry text, images, video, and audio. Because the presentation format is "magazine" with turnable pages, it's possible to imbed all different kinds of media in a "storytelling" framework. This same media can be easily overlooked when presented in isolation. In a magazine format, where people are progressing through information or entertainment in a way they are familiar, people engage more with the information on individual pages. Also, magazines are one format where people expect to see ads and ads are an integral and sought out part of the experience.