Influence is a social media management tool for creators, marketing teams and small businesses. Plan campaigns, write posts and schedule content across connected accounts in one workspace.
Save a brand voice, audience and writing guidelines in Brand Guidelines. Start with your own copy or use Influence IQ to turn an idea into an editable draft. Create images with Influence IQ. Create one post or a campaign with several posts, then tailor the wording for each channel. Choose photos and videos from the media library and check the account-specific previews.
Review the final copy, media, destination accounts and timing before approving publication. The content calendar shows upcoming posts and helps you organize the publishing schedule. Choose posting times in your time zone, or publish a reviewed post when it is ready. Reschedule or cancel upcoming content before delivery starts.
Follow delivery status and use Insights to review saved account posts and performance. This keeps the results of earlier content close while you plan the next campaign.
Connect X (Twitter), LinkedIn profiles and Pages, Instagram, Facebook Pages, Threads, YouTube, TikTok, Pinterest, Bluesky, Mastodon, Discord, Slack, Telegram, Twitch, Nostr, Tumblr, Pixelfed and WhatsApp Business. Influence also connects WordPress, DEV, Hashnode and listmonk.
Compatible AI assistants can also use Influence's hosted MCP server to prepare drafts and publishing schedules. You review and approve the final posts.
Paid plans include unlimited connected accounts for one business. Influence is a paid subscription with a seven-day trial. A payment card is required for the trial.