This Is GEO is an AI-search visibility and Generative Engine Optimization (GEO) platform that helps businesses understand how their websites and brands are being interpreted by AI-powered search and answer systems.
The platform measures two related but distinct areas: GEO Readiness and observed AI visibility. GEO Readiness evaluates whether a website provides the technical, entity, content, evidence, authority, and validation signals AI systems need to access, understand, and verify a brand. AI Visibility records dated observations such as brand mentions, citations, recommendation position, prominence, sentiment, prompt coverage, and competitor-relative performance.
This Is GEO is designed for business owners, marketing teams, agencies, founder-led companies, local businesses, and in-house teams that want actionable guidance without requiring specialized technical expertise.
Key capabilities include:
Website discovery crawls and deep page-level GEO audits
A transparent GEO Readiness Score with evidence coverage and confidence
AI visibility and prompt monitoring
Competitor visibility comparisons
Citation and source intelligence
Prompt Research Studio for building relevant customer-intent queries
Prioritized critical blockers, fastest wins, and implementation guidance
Evidence-backed content briefs and draft previews through Quill
Alerts for meaningful visibility, competitor, source, and crawler changes
Approval-gated GEO Action workflows for eligible site improvements
Post-action verification and observed-impact receipts
This Is GEO keeps website readiness separate from observed AI visibility rather than treating one as proof of the other. Findings link to dated evidence, and unsupported measurements are identified as unavailable rather than estimated.
Optional read-only Google Search Console and Google Analytics connections can add first-party search, traffic, and referral evidence. The platform currently supports self-service plans for individual businesses as well as multi-site Partner and agency workflows.