Hitos Nexus

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Hitos Nexus is a unified CRM platform that combines messaging, omnichannel support, inventory management, and order processing. Multiple agents manage conversations from a shared inbox with full customer context, linking messages to profiles with historical interactions, notes, and orders. The platform supports WhatsApp Business API, Telegram, Instagram, Messenger, and webchat, centralizing team responses while customers use their preferred channels. AI handles inquiries, routes conversations, and eliminates manual forwarding. The modular design includes inventory tracking with WhatsApp catalog sync, a public storefront with shopping cart functionality, and unified order management across channels. Automation triggers follow-ups and schedules interactions. Role-based access, departmental organization, and audit logging ensure data governance. A shared data source unifies conversations, inventory, and orders, enabling accurate reporting.