I like easy installation (not slowing my website), cold mail campaign, data enrichment and prospecting module to keep all records in one place. Also email sequences are great feature because I can plan cold email campaigns.

Personal-level identification of website visitors, a robust global B2B database, and email marketing automation features.

Happierleads is great for identifying people that visit your website and reporting on their engagement within your site. The platforms set up is user friendly and their reports are easy to read, even for those without technical experience.