ForwardChat is done-for-you WhatsApp AI automation built for Malaysian SMEs. We connect to your WhatsApp Business API, train an AI on your business, and handle customer enquiries in Bahasa Malaysia, English, Chinese, and Manglish, 24/7, so you stop missing orders and stop repeating the same answers.
Customers keep their own WhatsApp Business Account (BYOWABA) and pay Meta directly for messaging. ForwardChat charges only a flat monthly software fee with zero markup on Meta fees, so billing is predictable with no per-resolution surprises.
What sets ForwardChat apart:
- Manglish-native AI that handles real Malaysian phrasing, not just keyword matching.
- Self-improving AI that learns from your team's corrections, with an optional approval mode so staff can review replies before they send.
- White Glove Setup included on every plan: we configure the knowledge base, tone, and hours for you.
- Image recognition on every plan: a customer sends a product photo and the AI identifies it.
- Every kind of reply: native WhatsApp tappable menus, quick-reply buttons, exact word-for-word replies for prices and policies, image replies, and PDF/document replies.
- Automatic lead capture that saves each lead and syncs to Google Sheets, with sales handoff on higher tiers.
Pricing: Starter RM299/mo, Growth RM499/mo, Pro RM999/mo. Free 7-day trial, no credit card required.
ForwardChat is built and operated by FGX Technologies PLT (Forward Genix), based in Puchong, Selangor.