Footprints AI

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Footprints AI is a retail media and insights platform that enables retailers to monetize shopper visits and transactions across in-store, on-site, and off-site channels. Unlike platforms built for e-commerce sponsored products, Footprints AI was built for physical retail from day one. The platform profiles shoppers from real transaction data, activates targetable audiences across screens, apps, and digital media, and closes the loop with test/control sales attribution at SKU level. 1. Retailers use Footprints AI to launch and scale retail media networks. 2. Brands use it to run precision campaigns with proven incremental sales. 3. Agencies use it for scalable omnichannel execution with closed-loop reporting. The platform is deployed as private, white-label software on Microsoft Azure. The retailer owns the data, the customer relationship, and the revenue. Key numbers: - 30+ retailer deployments across Europe, Caucasus, and LATAM - 500+ brand campaigns measured - 100% shopper profiling from loyalty/transaction data - 5-level measurement stack from ad delivery to causal sales attribution.