
Every dollar of ad spend is capital out the door before revenue returns. For pipeline-driven businesses, ad platforms charge instantly while leads, contracts, and client invoices take 30 to 120 days to turn into cash in the bank. Generic credit cards, accounting spreadsheets, and ad dashboards sit in silos, leaving operators blind to their true cash position. Flyweel builds the financial infrastructure specifically for businesses where capital moves into advertising before revenue flows back. It unifies media spend, cash velocity, and downstream returns: - Purpose-Built Virtual Cards: Issue dedicated virtual cards mapped 1:1 to ad networks and campaigns. Set hard daily, weekly, or lifetime limits to eliminate rogue charges, account hacks, and runaway budget overspends. - Spend to Revenue Reconciliation: Track media spend directly against realized cash inflows instead of platform-reported conversions. See the actual net financial performance of your acquisition. - Real-Time Spend Controls: Monitor spend velocity across Google, Meta, and other networks in one view before invoices hit your bank account. Built for lead generators, enterprise SaaS, insurance and financial brokers, law firms, commercial trades, and healthcare practices running high-volume paid acquisition.