Fluid Interactive is a company specializing in 3D rendering solutions, known for its product FluidRay. The company offers real-time rendering software that is designed to be user-friendly and highly efficient, catering to architects, designers, and 3D artists who need quick and high-quality visualizations. FluidRay is compatible with various 3D modeling software and provides features like real-time lighting, material selection, and scene set-up, enhancing the workflow of its users.