I had a free Paper.li account for a year, and liked the way it aggregated news from competitors in a particular niche. But then I realised this would be useful to sales and marketing folk across my industry. So I upgraded to Professional and created http://low-code-daily.com Very easy to do.
I had a few questions for the Paper.li help desk and found them excellent. It was refreshing to deal with a support person that really read, understood and answered each question, instead of wasting my time with poorly thought through responses. Every issue dealt with same day by Julia who is excellent!
They even went the extra mile by customising some CSS to improve how my header looked on mobile.
The result - I now have automated daily topical tweets that my followers seem to appreciate. Followers growing daily. Linkedin likewise. And its led to new business inquiries as well.
I can edit the news headlines, add and remove specific articles incredibly quickly. I've been able to refine the articles I aggregate simply by building a Twitter list and "training" Paper.li's search bot with about eight keywords.
Its a news / social media aggregator, so its not for everyone. If you want to focus on just your company's original content this is not the way to go. Having said that I can seed my own blogs posts and Linkedin articles into the news mix with just 2 clicks.
I've been Paper.li earlier adopter and I know they have gone a long way and I love what they have done. With such a simple idea behind it, you can actually use it for lots of purposes: Automatically curate content using a hashtag, curate media, engage your community to contribute, curate (and publicize) your business social media testimonials. You can even hook it up to your Mailchimp account and use it for lead generation. The support is very good as well: They helped me customize the look of my paper completely for free. They have recently launched responsive themes too.
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