The WordPress plugin has saved me considerable time on implementation. The competitor benchmarking feature gave me clear visibility into where my competitors rank on ChatGPT, which informed my strategy immediately. I also found the Reddit presence monitoring useful for discovering what people were saying about my brand that I would have otherwise missed. The agent tracker has shown increased visits from ChatGPT every month since I started, so I can actually measure the impact. Uploading my LLMs.txt file took only a few seconds. The quality of content produced is genuinely good and the platform is very easy to use.