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Entertainment Data Oracle

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Serving customers since
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HQ Location:
New York, US

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What is Entertainment Data Oracle?

EDO, Inc. is the TV outcomes company. Our measurement platform connects convergent TV airings to the ad-driven consumer behaviors most predictive of future sales. EDO empowers the advertising industry to maximize media impact, measure creative performance, and know the fair value of every impression — across linear and streaming for an increasingly programmatic world. By combining immediate engagement signals with world-class decision science and vertical AI, EDO equips industry leaders with syndicated, investment-grade data that aligns media to business results — with detailed competitive, category, and historical insights. Leading brands, agencies, networks, streamers, and studios trust EDO’s TV intelligence to know what works.

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Year Founded
2015
Website
www.edo.com