- ease of creating various automation scenarios - fast and helpful contact with the Onboarding Support Specialist - clear instructions - access to various training sessions on using edrone

What I find most interesting is reminding customers about abandoned shopping carts and cross-selling.

automation of email and text message marketing activities to the customer who buys or visits the website. I really like the RFM analysis, I know where I am and what I still have to do. Mailing abandoned carts, text messages for birthdays, mailing rewarding for the biggest sales mailing 20 days after purchase informing that it's time to come back and buy cat litter again. I really think it's a very good tool.