EC Flows

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EC Flows is a Meta advertising platform for e-commerce businesses, centralizing ad creation, campaign management, and performance tracking. It connects to existing Meta accounts without requiring data migration or campaign restructuring. The platform uses a three-step workflow: daily analysis generates actionable proposals based on metrics like spend, CPA, and conversion goals, with all changes requiring approval. The Ad Launcher supports batch ad creation using templates, while a design editor enables creative development with platform-specific formatting. A hierarchical dashboard tracks performance from campaigns to individual ads, and weekly reports offer customizable summaries for agencies. Additional features include a brand library for assets and guidelines, competitor tracking via Meta Ad Library, and filtering tools to identify performance issues, all while maintaining existing campaign structures.